About Bruell+Co

Your business is unique. Our solutions are custom-tailored to fit your needs.

Your business, company culture, and market conditions are unique. You are not cookie-cutter, so strategic, business development, and capital solutions should be custom-tailored to fit your particular needs and circumstances.

At Bruell+Co, listening is our most important value. We want to get to know you and your company. We want to understand the unique path you’ve traveled and the future objectives you’d like to achieve. Some clients are growth-oriented and are focused on identifying candidates for acquisition, while others are looking to exit their businesses in the way that best monetizes their hard work and investment. Some even want to create a legacy that benefits generations to come. We very much want to help our clients do well, but we very much want to help them do good as well. We try to always develop strategic and capital solutions that deliver a triple bottom line: Good for Owners and Shareholders, Good for Management, Employees, and Customers, and Good for the Community, Environment, and People.

Putting our experience to work for you

Monty Bruell, our Founder, has just the right blend of business experience, education, and out-of-the-box thinking to create optimal solutions for clients.

He is a graduate of Harvard University with a degree in Economics, specializing in Interfirm Rivalry. He has worked for large corporations (including Morgan Stanley, Marriott, Unum, and the largest Coca-Cola bottler in the US). He also has more than 20 years of experience as an entrepreneur, having founded companies in diverse fields such as Marketing Research, Commercial Construction, Magazine Publishing, and Investment & Asset Management.

Monty has also served on the boards of a number of civic and economic development organizations, including the Atlanta Beltline Tax Allocation District Advisory Committee, one of the largest Tax Increment Financing (TIF) funds in the southeastern U.S. In 2021, Monty also ran for Mayor of his hometown of Chattanooga, TN and was regarded by many as the thought-leader of the race.

We look forward to getting to know you and putting our experience and expertise to work for you.